Well, TV seems to be on a roll with its use of mixed couples in ordinary ways, which as I have said before, is great, in that they are cast as a normal couple without regard to skin color or ethnicity, which is how it should be and is reflective of what is going on increasingly in our society.
Kudos to AT&T for this one.
Some of you know I give kudos to movie and TV shows and commercials that are brave enough to show Mixed couples in an ordinary light, treating them as just another couple. Well the latest is JC Penny (or as their new branding calls them, JCP). Their latest spot, which is getting a lot of play, is a fun and colorful spot about back to school shopping. Smack dab in the middle of the video is some mixed couple flirting in a laundromat Check out the video below:
Kudos JCP.
I’ve been meaning to post on this for a while but just saw the commercial again, so it reminded me.
Many of you know I like to give kudos to companies that are forward thinking enough to do commercials that feature inter-ethnic or mixed couples, especially when they treat it matter of factly, like it is as normal as anything else. Like it should be.
So this time, Kudos go to Dodge for their Charger commercial that is airing now in the U.S. Here it is. Way to go Dodge and whoever cast the spot.
